¨Everything is Connected¨
Sustainability is such an overused term
and I feel that although it’s at the core of our brand,
it’s become a throwaway phrase, used from a place of marketing
rather than truth.
We decided to name what we do as Circularity – the circular process
of using and re-using, re-thinking and recycling, giving and taking.
Buying new is a mindset that commercial marketing campaigns
have designed and embedded for decades, encouraging debt and consumer culture, with a buy-and-dispose attitude
to fuel the economy at the cost of
For us it is about reversing this, nurturing Mother Nature
and giving back to the planet – living sustainably and cyclically.
Our ethos is about zero waste.
Re-using fabrics and using renewable raw materials and zero plastic.
We believe in less shopping, less spending and reducing waste.
Severing our obsession with consumerism and
celebrating what we already have.
In my story I have shared about my daughter and
how we are changing the world
for the children that come after us.
This is the parental pledge, our gift
to future generations:
Reconnecting to Mother Earth and regaining the balance of giving and taking.
For us it’s not about profit, it’s about progress – creating products that have been consciously crafted that do not compromise our planet.
This is the Dadimuqin promise
The Dadimuqin Difference
All of our products are made by hand in Meilen, Switzerland
Authentically sustainable, not just a badge for PR purposes, this is our passion
Unique designs including custom made orders
All products made from waste materials (off cut textiles from local fashion designers, designers, repurposed materials from local secondhand stores and reclaimed wood)
All display and package materials are handmade and from waste materials or renewable sources – no glue, no print ink, no waste
Because the recycled towels we use have been washed so many times, they are more likely to be free from production waste such as bleach and other substances. We also use unisapon for 100% natural washing
Our packaging is created from grass cardboard and is 100% recycled product from renewable raw materials (50% grass and 50% mixed recycled paper, pressed and not glued with a neutral PH of 7.0 and not a single tree cut for it